Additionally, New Hope Network partners with technology company Sampler for the twice-annual NEXTY Consumer Choice Awards, a branch of the NEXTY Awards program that allows brands to have their product sampled with 1,000 targeted health-conscious consumers and in turn receive valuable product ratings and feedback. The consumers who receive the product collectively select the finalists and winners via their product ratings. Winners of the 2020 Natural Products Expo Spark Change NEXTY Consumer Choice Awards include:
Food or Beverage: Primal Kitchen Buffalo SauceSupplement, Personal Care or Natural Living: Flora Elderberry+ Immune Booster
“Despite the challenges in 2020 for the industry as a whole, the caliber of Spark Change NEXTY Award submissions was impressive and inspiring,” said Chris McGurrin, manager of the NEXTY Awards program at New Hope Network. “Product innovation and progressive thinking has not slowed down, and the NEXTY winners have set a high benchmark for consumer packaged goods in the industry going forward, with incredible thoughtfulness in product innovation across numerous categories.”
With the cancellation of Natural Products Expo East 2020 because of the global COVID-19 crisis, the winners in each category were awarded by New Hope Network on October 7, 2020 through the virtual Spark Change event. The video is archived for viewing online, and winners can be found in the online gallery.