At the Rite Aid store in the Newberry Pointe shopping center in Newberry Township, York County, the outside of the building looks mostly the same although there are some changes and the new logo appears on the facility. But, shoppers who enter the store will notice big changes.
This week, East Pennsboro Township-based Rite Aid introduced the first two pilot stores of what the company is calling “the store of the future” which is part of a $700 million store overhaul the drugstore chain announced in March. The investment is part of its new corporate strategy known as the “Rx Revolution” which it said will not only change what the stores look like but how they operate and what they sell.
The store in Newberry Township and another store in New Hampshire opened under the new model on Sunday and the company held a grand opening on Tuesday. The stores